A conversion-focused website means the website generates commercial and financial returns to your business. The investment return can be measured directly or indirectly.
Take a look at how they are being measured as follows:
- List down what could be some of the direct and indirect commercial and financial measurements for your website.
- Do some research on the internet. Recognise those direct and indirect measurements. Bookmark your favourite ones for learning reference in the next lesson.
This is a short lesson. In the next lesson, we'll explore three useful tips on how to create a website that sells. If you are ready, let’s move to the next lesson.